AMCAP | Association of Media and Communication Academic Professionals

Working Group 2023

Learning from Pedagogies: Practices and Possibilities in Media Education

February 09, 2023

Click here for the Working Group Report 2023

AMCAP, guided by the principles of collective wisdom and shared learning, recognizes the unique significance of Media and Communication studies classrooms as spaces for continual education and innovation. In alignment with the dynamic nature of teaching challenges in the ever-evolving digital academic landscape, the 2023 AMCAP Conference focused on the theme "Class Room Pedagogies." Hosted on February 9, 2023, under the auspices of the Department of Journalism Studies, School of Communication Studies at the University of the Punjab, Lahore, this Working Group aimed to provide a platform for academicians in media and communication studies to collaboratively explore and share their diverse experiences in classroom teaching techniques.

The Working Group comprised three parallel sessions, each facilitated by two moderators, with around 50 participants representing various regions of Pakistan. Additionally, the sessions welcomed six international guests, two in each session, hailing from universities in Czech Republic, Belgium, Russia, Germany, Nigeria, and Sweden. The discussions were structured into four parts: identifying main teaching objectives, addressing challenges faced in the classroom, exploring solutions to enhance teaching quality, and summarizing key learnings. The sessions provided a fruitful exchange of ideas and experiences, with participants emphasizing the importance of actively engaging teaching faculty to develop effective modules of classroom pedagogies.

The outcomes of the working group discussions underscored the significance of entering the classroom with clear objectives tailored to students' levels and understanding. Participants emphasized the need for an inclusive classroom environment, devoid of language and class barriers, while strengthening the student-teacher relationship. Challenges encountered in meeting teaching objectives were openly shared, and solutions were explored collaboratively, showcasing a rich tapestry of diverse techniques employed in the classroom. The productive and engaging session concluded with gratitude expressed by the participants for the valuable learning experience, highlighting the importance of such events in elevating the landscape of Media Education in Pakistan. Their collective hope was for more future events that foster collaborative learning and skill enhancement within the teaching community.

The participant details of the three groups are as follows:


Group 1

Group 2

Group 3

Dr. Bushra Hameedur Rahman

Department of Journalism Studies, SCS, PU

Dr. Saleem Abbas

Forman Christian College University, Lahore

Dr. Sadia Ishtiaq

Fatima Jinnah Women University, Rawalpindi

Dr. Shazia Saeed

Islamia college for women,  Lahore

Ms. Khola Younas Ansari

Comsats University Islamabad,  Lahore 

Dr. Qurrat-ul-Ain Malik

International Islamic University, Islamabad



Group 1 Group 2 Group 3

Dr. Francios

Université Libre de Bruxelles, Belgium

Dr. Nico Carpentier

Charles University, Czech Republic

Dr. Jeffrey Wimmer

University of Augsburg, Germany

Dr. Umaru Pate

Federal University, Nigeria

Dr. Svetlana Bordrunova 

St.Petersburg University, Russia

Dr. Pille Pruulmann-Vengerfeldt

Malmö University, Sweden

 Dr. Seemab Far Bukhari

SCS, University of the Punjab

Dr. Anjum Zia

UMT, Lahore

Dr. Muhammad Ramzan

 Sukkur IBA University 

Dr. Salma Umber

GCU, Faisalabad

 Dr. Noman

University of Sargodha

Dr. Sumeera Batool

LCWU, LAhore

 Dr. Amrah Malik

University of Lahore

Dr. Ashraf

GCU, Lahore

Dr. Nina Parish

University of Stirling

Dr. Muhammad Rashid Khan

University of the Punjab

Dr. Faiza Latif

University of the Punjab, Lahore

Dr. Ayesha Sadaf

IIUI, Islamabad

 Dr. Amir Bajwa

Lahore Garrison University

 Dr. Uzair

University of the Punjab

Dr. Muddasir Hussain Shah

University of Sargodha

Dr. Rabia Noor

University of Lahore

Dr. Bilal Nawaz

Lahore College for Women University

Dr. Muneeba Iftikhar

Lahore College for Women University

Dr. Hassan Ali Moeen

Lahore Garrison University

Dr. Aroona

IER, University of the Punjab, Lahore

Dr. Muhammad Yousaf 

University of Gujrat

Dr. Saima Kausar

University of Sargodha)

Dr. Mubashira

IER, University of the Punjab, Lahore

 Dr. Shamimullah

IER, University of the Punjab, Lahore

Dr. Shahla Tufail

IER, University of the Punjab, Lahore

Mr. Fahad Anis

University of Central Punjab, Lahore 

Dr. Misbah Malik

IER, University of the Punjab, Lahore

Ms. Madiha Maqsood

University of the Punjab

Syed Wasay Ali

University of South Asia, Lahore

Ms. Ghazala Kanwal

Government Fatima Jinnah College

 M. Pawan Masaud

University of Home Economics, Lahore

Ms. Shafaq Chaudhary

Lahore College for Women University 

Mr. Sheeraz Ali Gora

SBBU, Benazirabad

Syed Zeeshan Haider

University of South Asia, Lahore

Ms. Noor ul Ain

UMT, Lahore

Ms. Urwa Iftikhar

Lahore College for Women University

Ms. Sahima Noreen

Govt. Fatima Jinnah College


Ms. Mehwish Batool

FCCU, Lahore

Ms. Areeba Javed 

IER, University of the Punjab, Lahore


Mr. Mukhtiar Ali

Sukkur IBA University


Ms. Sadia Majeed

NUML, Lahore Campus


Ms. Ayesha Siddiqua

University of Central Punjab, Lahore


Ms. Uzma Mann



Hafiz Zain Itrat